Research in tourism marketing : an analysis of topics and methodologies
Enrique Bigné, Alejandro Alvarado Herrera and Isabel Sánchez García
| Year of publication: |
2010
|
|---|---|
| Authors: | Bigné Alcañiz, J. Enrique ; Alvarado Herrera, Alejandro ; Sánchez, Isabel |
| Published in: |
Advances in tourism destination marketing. - London [u.a.] : Routledge, ISBN 0-415-49238-6. - 2010, p. 3-14
|
| Subject: | Tourismusmarketing | Tourism marketing | Tourismusforschung | Tourism research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003997690