Research on the impact of consumer privacy and intelligent personalization technology on purchase resistance
Han Cai, Abbas Mardani
| Year of publication: |
2023
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| Authors: | Cai, Han ; Mardani, Abbas |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 161.2023, p. 1-8
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| Subject: | Consumers' willingness to purchase | Consumers resistance intention | Perceived privacy control | Psychological contract violation | Perceptual customization | Perceptual improvement | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Zahlungsbereitschaftsanalyse | Willingness to pay | Implizite Kontrakte | Implicit contracts | Online-Handel | Online retailing | Experiment | Persönlichkeitspsychologie | Personality psychology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.113811 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014288838