Resources for value co-creation in e-commerce : a review
Mario R. Paredes; Jose M. Barrutia; Carmen Echebarria
| Year of publication: |
2014
|
|---|---|
| Authors: | Paredes, Mario R. ; Barrutia, José M. ; Echebarria, Carmen |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 14.2014, 2, p. 111-136
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| Subject: | Value co-creation | Resource integration | Set of resources | Service-dominant logic | Service logic | E-commerce | Service-Dominant Logic | Electronic Commerce | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Ressourcenorientierter Ansatz | Resource-based view | Marketingtheorie | Marketing theory | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Lieferantenmanagement | Supplier relationship management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010404458