Retail history in the management context : prototype, prologue or prequel?
Nicholas Alexander
| Year of publication: |
2010
|
|---|---|
| Authors: | Alexander, Nicholas |
| Published in: |
Journal of historical research in marketing. - Bingley [u.a.] : Emerald, ISSN 1755-750X, ZDB-ID 2473961-3. - Vol. 2.2010, 3, p. 350-355
|
| Subject: | Handelsmanagement | Retail management | Handelsmarketing | Retail marketing | Einzelhandel | Retail trade | Unternehmensgeschichte | Business history |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008649322