Retailer Dynamic Pricing and Ordering Decisions: Category Management versus Brand-by-Brand Approaches
| Year of publication: |
2010
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|---|---|
| Authors: | Hall, Joseph M. ; Kopalle, Praveen K. ; Krishna, Aradhna |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 4108024. - Vol. 86.2010, 2, p. 172-184
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