Retailer evaluation: the crucial link between in-store processes and shopping outcomes
| Year of publication: |
2010
|
|---|---|
| Authors: | Gurel-Atay, Eda ; Giese, Joan ; Godek, John |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 0959-3969, ZDB-ID 10985888. - Vol. 20.2010, 3, p. 297-311
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