Retaining affluent clients : creating a segment of one
Michael M. Pompian
| Year of publication: |
2008
|
|---|---|
| Authors: | Pompian, Michael |
| Publisher: |
London : VRL Knowledge Bank |
| Subject: | Bank | Kundenmanagement | Reichtum | Anlageverhalten | Segmentierung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 151 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-905457-80-4 |
| Classification: | Banken, Versicherungen ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004544792