Revealing mission statements in a hotel brand sector using social network analytic approach
Kristijan Breznik, Saša Zupan Korže, Giancarlo Ragozini and Mitja Gorenak
| Year of publication: |
2024
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|---|---|
| Authors: | Breznik, Kristijan ; Zupan Korže, Saša ; Ragozini, Giancarlo ; Gorenak, Mitja |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 36.2024, 2, p. 524-542
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| Subject: | CA-GALT | Hotel brands | Mission statements | Social network analysis | Textual analysis | Soziales Netzwerk | Social network | Hotellerie | Hotel industry | Markenführung | Brand management | Unternehmenskultur | Corporate culture | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-03-2022-0403 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014483537