Revenue Management Im Hotel : Kennzahlen - Prozesse - MICE-Management
Intro -- Vorwort -- Inhalt -- Abbildungsverzeichnis -- Tabellenverzeichnis -- Prolog -- 1. Kennzahlen -- 2. Segmentierung -- 3. Yield Management -- 4. Forecast und Budget -- 5. MICE-Management -- Epilog -- Register.
| Year of publication: |
2018
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| Authors: |
Sensen, Barbara
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| Publisher: |
Berlin/München/Boston : Walter de Gruyter GmbH
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| Extent: | 1 online resource (134 pages) |
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| Series: | |
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| Type of publication: | Book / Working Paper
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| Language: | German |
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| Notes: | Description based on publisher supplied metadata and other sources. |
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| ISBN: | 978-3-11-058226-0 ; 978-3-11-058227-7 |
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| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012686362