"Reverse internationalization" in Chinese firms : a study of how global startup OEMs seek compete domestically
Year of publication: |
April 2016
|
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Authors: | Chin, Tachia ; Liu, Ren-huai ; Yang, Xuemei |
Published in: |
Asia Pacific business review. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1360-2381, ZDB-ID 1354763-X. - Vol. 22.2016, 2, p. 201-219
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Subject: | China | global startup | internationalization | knowledge-acquisition capability | OBM | OEM | Globalisierung | Globalization | Unternehmensgründung | Business start-up | Multinationales Unternehmen | Transnational corporation | Internationaler Markteintritt | International market entry | Internationale Geschäftsbeziehungen | International business | Auslandsinvestition | Foreign investment |
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