Revisiting copreneurial from a business perspective : theoretical developments

Purpose: The change in couples' personal ambitions concerning their careers, how they look after their family and how they deal with the work–family balance has revolutionized their position in the business world, specifically in family businesses. When couples embark on a joint business, the authors have copreneurial couples or copreneurs, the concept having existed for decades. This study provides mapping and a broad, holistic bibliometric analysis of copreneurs. Design/methodology/approach: The study presented here followed the literature review for scientific mapping of the topic under discussion. Findings: The results obtained show that the vast literature on copreneurs refers to other social sciences rather than business and management. Furthermore, final refining of the initial research made indicates that the literature in these areas is still minimal, justifying the need for this study. Also shown is the need to continue to study copreneurs, as fundamental economic actors in the business sector. Practical implications: One of the study's main contributions lies in building a theoretical framework to explore empirically the success or failure of this business typology. The topics identified in this analysis highlighted copreneurial teams, copreneurial business and copreneurs' success factors. Originality/value: The review presented here is wide-ranging and holistic, showing there is a shortage of research on the link between family business and copreneurs, whose conceptual difference lies in the construct of business succession since most researchers have studied psychological aspects, these couples' marital relationships and the factors contributing to conflict between work and domestic responsibilities.