Robustness of ordinal measures of competitive strategy variables employed in business research : A PIMS data-based analysis

Consumers′ Attitudes towards Marketing Practices, Consumerism and Government Regulations: Cross‐national Perspectives

Rajan Varadarajan, P., (1990)

NOW-account strategies of depository institutions: A recent survey of goals, pricing policies, costs, and returns in New England

Kolari, James W., (1986)

Introduction: Special Issue on Sustainable Competitive Advantage

McKee, Daryl, (1995)