Run again another day : the role of consumer characteristics and satisfaction in repeat consumption of a sport-related experience product
Bradley J. Baker, Jeremy S. Jordan, and Daniel C. Funk
| Year of publication: |
January 2018
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|---|---|
| Authors: | Baker, Bradley J. ; Jordan, Jeremy S. ; Funk, Daniel C. |
| Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 32.2018, 1, p. 38-52
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| Subject: | consumer behavior | participant sport | purchase behavior | purchase intention | recurring sporting event | Konsumentenverhalten | Consumer behaviour | Sportveranstaltung | Sport event | Sport | Sports |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1123/jsm.2017-0042 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011789921