Rural sustainability and food choice: The effect of territorial characteristics on the consumers' preferences for organic lentils

The importance of pulse cultivation and consumption is recognized by the scientific community in terms of human nutrition, food security, biodiversity and a valid substitute for animal protein. In some marginal areas, pulse cultivation represents also a protection against the abandonment of agricultural land, the preservation of traditional landscape and the maintenance of natural environments, besides contributing to the safeguard of traditional gastronomy and culture.