Sales force modeling : state of the field and research agenda
Year of publication: |
2010
|
---|---|
Authors: | Mantrala, Murali K. ; Albers, Sönke ; Caldieraro, Fabio ; Jensen, Ove ; Joseph, Kissan |
Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 21.2010, 3, p. 255-272
|
Subject: | Verkaufspersonal | Salespeople | Bibliometrie | Bibliometrics |
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