Sales management for improved organizational competitiveness and performance

Jose Duarte Santos

"This book will present knowledge and skills to allow readers with the ability to understand and apply different concepts, techniques and tools in the sales area, highlighting the influences of management, marketing and technology on sales and presenting trends in the digital transformation that is taking place in organizations"--

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Year of publication:	[2022]
Other Persons:	Duarte Santos, José (ed.)
Publisher:	[2022]: Hershey, PA : IGI Global
Subject:	Management \| Verkauf \| Selling \| Wettbewerb \| Competition
Description of contents:	Table of Contents [gbv.de]

Extent:	xx, 369, 3 Seiten Illustrationen
Series:	Advances in logistics, operations, and management science (ALOMS) book series Premier reference source
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Aufsatzsammlung
Language:	English
Notes:	Includes bibliographical references and index
ISBN:	978-1-6684-3431-4 ; 978-1-6684-3430-7 ; 978-1-6684-3432-1
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013173659