Sales management : principles, process and practice
Bill Donaldson
| Year of publication: |
2007 ; 3. ed
|
|---|---|
| Authors: | Donaldson, Bill |
| Publisher: |
Basingstoke [u.a.] : Palgrave |
| Subject: | Verkauf | Selling | Marketingmanagement | Marketing management | Theorie | Theory | Sales-promotion |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XVII, 298 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| ISBN: | 0-333-99851-0 ; 0-333-99850-2 ; 978-0-333-99851-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001955773