Salesforce automation and the adoption of technological innovations by salespeople: Theory and implications
| Year of publication: |
1997
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|---|---|
| Authors: | Parthasarathy, Madhavan ; Sohi, Ravipreet S. |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 12.1997, 3-4, p. 196-208
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