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Salesforce Motivation: A State‐of‐the‐art Review (Part II)
Simintiras, Antonis C., (1991)
Behaviourism in the study of salesperson‐customer interactions
Simintiras, Antonis C., (1996)
An Experimental Analysis of the Impact of a Behaviour Modification Programme on Salespersons' Effort and Performance Behaviours
Cadogan, John W., (1994)