Scenario planning for service quality : a Monte Carlo simulation study
Year of publication: |
2012
|
---|---|
Authors: | Prakash, Anand ; Jha, Sanjay K. ; Mohanty, R. P. |
Published in: |
Journal of strategy and management. - Bingley [u.a.] : Emerald, ISSN 1755-425X, ZDB-ID 2473965-0. - Vol. 5.2012, 3, p. 331-352
|
Subject: | Szenariotechnik | Scenario analysis | Monte-Carlo-Simulation | Monte Carlo simulation | Dienstleistungsqualität | Service quality | Strategisches Management | Strategic management | Entscheidung unter Unsicherheit | Decision under uncertainty | Lebensversicherung | Life insurance | Theorie | Theory |
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