Extent:
1 Online-Ressource (349 Seiten)
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors
Language: English
Notes:
Includes bibliographical references and index
Restricted to subscribers or individual electronic text purchasers
Investigating the roles of mobile commerce and mobile payment in global business / Kijpokin Kasemsap -- Mobile services behavioral intention: theoretical background and empirical research / Vaggelis Saprikis, Maro Vlachopoulou, Theodora Zarmpou -- SWOT analysis of m-commerce / Ramandeep Kaur, Harmeet Malhotra -- Understanding fraudulent activities through m-commerce transactions / Rajan Gupta, Sunil Kumar Muttoo, Saibal Kumar Pal -- The reality of mobile payment systems and social inclusion in Latin America / Myriam Martínez-Fiestas, Katia Oviedo-Cáceres, Ignacio Rodriguez-Garzon -- Attracting customers' to online shopping using mobile apps: a case study of Indian market / Baljeet Kaur, Tanya Jain -- Mobile commerce security and its prevention / Mona Adlakha -- Mobile payments for conducting m-commerce / Rupali Ahuja -- Regulatory framework of mobile commerce / Jyoti Batra Arora -- Analysing architecture and transaction model in securing mobile commerce / Poonam Ahuja Narang, Basanti Pal Nandi -- Consumer perception to mobile commerce / Neeru Kapoor -- Exploring barriers affecting the acceptance of mobile commerce / Priyanka Gupta -- Services of mobile commerce / Mukta Sharma -- Security risks of mobile commerce / Ashish Kumar, Rachna Jain, Sushila Madan -- Present and future of mobile commerce: introduction, comparative analysis of m commerce and e commerce, advantages, present and future / Barkha Narang, Jyoti Batra Arora
Also available in print.
ISBN: 978-1-5225-0237-1 ; 1-5225-0236-X ; 978-1-5225-0236-4
Other identifiers:
10.4018/978-1-5225-0236-4 [DOI]
Classification: Neue elektronische Medien ; Volkswirtschaft: Allgemeines
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011479060