Extent: | 1 Online-Ressource (349 Seiten) |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Includes bibliographical references and index Restricted to subscribers or individual electronic text purchasers Investigating the roles of mobile commerce and mobile payment in global business / Kijpokin Kasemsap -- Mobile services behavioral intention: theoretical background and empirical research / Vaggelis Saprikis, Maro Vlachopoulou, Theodora Zarmpou -- SWOT analysis of m-commerce / Ramandeep Kaur, Harmeet Malhotra -- Understanding fraudulent activities through m-commerce transactions / Rajan Gupta, Sunil Kumar Muttoo, Saibal Kumar Pal -- The reality of mobile payment systems and social inclusion in Latin America / Myriam Martínez-Fiestas, Katia Oviedo-Cáceres, Ignacio Rodriguez-Garzon -- Attracting customers' to online shopping using mobile apps: a case study of Indian market / Baljeet Kaur, Tanya Jain -- Mobile commerce security and its prevention / Mona Adlakha -- Mobile payments for conducting m-commerce / Rupali Ahuja -- Regulatory framework of mobile commerce / Jyoti Batra Arora -- Analysing architecture and transaction model in securing mobile commerce / Poonam Ahuja Narang, Basanti Pal Nandi -- Consumer perception to mobile commerce / Neeru Kapoor -- Exploring barriers affecting the acceptance of mobile commerce / Priyanka Gupta -- Services of mobile commerce / Mukta Sharma -- Security risks of mobile commerce / Ashish Kumar, Rachna Jain, Sushila Madan -- Present and future of mobile commerce: introduction, comparative analysis of m commerce and e commerce, advantages, present and future / Barkha Narang, Jyoti Batra Arora Also available in print. |
ISBN: | 978-1-5225-0237-1 ; 1-5225-0236-X ; 978-1-5225-0236-4 |
Other identifiers: | 10.4018/978-1-5225-0236-4 [DOI] |
Classification: | Neue elektronische Medien ; Volkswirtschaft: Allgemeines |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011479060