Seeing the world through GREEN-tinted glasses : green consumption values and responses to environmentally friendly products
Kelly L. Haws; Karen Page Winterich; Rebecca Walker Naylor
| Year of publication: |
2014
|
|---|---|
| Authors: | Haws, Kelly L. ; Winterich, Karen Page ; Walker Reczek, Rebecca |
| Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 24.2014, 3, p. 336-354
|
| Subject: | Sustainability | Scale development | Environmental marketing | Green marketing | Motivated reasoning | Öko-Produkt | Sustainable product | Öko-Marketing | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Corporate Social Responsibility | Corporate social responsibility | Nachhaltige Entwicklung | Sustainable development | Umweltmanagement | Environmental management |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010403227