Segmentation of Indian shoppers based on store attributes
M. Hemalatha and V. J. Sivakumar; G. S. David Sam Jayakumar
| Year of publication: |
2009
|
|---|---|
| Authors: | Hemalatha, M. ; Sivakumar, V. J. ; Jayakumar, G. S. David Sam |
| Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 22711314. - Vol. 3.2009, 6, p. 651-669
|
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009883459