Segmenting Food Festival Visitors: Applying the Theory of Planned Behavior and Lifestyle
Year of publication: |
2013
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Authors: | Horng, Jeou-Shyan ; Su, Ching-Shu ; So, Siu-Ian Amy |
Published in: |
Journal of convention & event tourism : current issues in convention and exhibition facility development. - Philadelphia, Pa : Taylor & Francis, ISSN 1547-0148, ZDB-ID 23653656. - Vol. 14.2013, 3 (1.7.), p. 193-216
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