Selecting cost-effective survey methods: Foot-in-door and prepaid monetary incentives
| Year of publication: |
1987
|
|---|---|
| Authors: | O'Keefe, Terrence B. ; Homer, Pamela M. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 15.1987, 4, p. 365-376
|
| Publisher: |
Elsevier |