Self-regulatory processes and new product adoption behavior
Richard P. Bagozzi
| Year of publication: |
1994
|
|---|---|
| Authors: | Bagozzi, Richard P. |
| Published in: |
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag. - München : Vahlen, ISBN 3-8006-1856-7. - 1994, p. 369-378
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Sozialpsychologie | Social psychology | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001288162