Self-service technology (web interface) : Bagozzi's self-regulation processes framework to measure Indian customer loyalty
Year of publication: |
2019
|
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Authors: | Paul, Thomas John ; Jacob, Jayanth |
Published in: |
International journal of services and operations management. - Olney : Inderscience, ISSN 1744-2370, ZDB-ID 2186492-5. - Vol. 32.2019, 2, p. 224-248
|
Subject: | e-commerce | value | familiarity | loyalty | satisfaction | trust | overall service quality | Bagozzi's self-regulation | Indian e-retail | PLS-SEM | formative construct | reflective construct | India | Indien | Electronic Commerce | E-commerce | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Selbstbedienung | Self-service | Vertrauen | Confidence | Messung | Measurement |
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