Sell by bundle or unit?: Pure bundling versus mixed bundling of information goods
| Year of publication: |
2012
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|---|---|
| Authors: | Hui, Wendy ; Yoo, Byungjoon ; Choudhary, Vidyanand ; Tam, Kar Yan |
| Published in: |
Decision support systems : DSS ; the international journal. - Amsterdam [u.a.] : Elsevier, ISSN 0167-9236, ZDB-ID 516545. - Vol. 53.2012, 3, p. 517-526
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