SEM approach to understanding m-commerce use in a developing country
| Year of publication: |
2021
|
|---|---|
| Authors: | Agarwal, Reeti ; Mehrotra, Ankit |
| Published in: |
International journal of business and globalisation : IJBG. - Genève [u.a.] : Inderscience Enterprises, ISSN 1753-3635, ZDB-ID 2435929-4. - Vol. 27.2021, 3, p. 403-423
|
| Subject: | mobile commerce | m-commerce | confirmatory factor analysis | CFA | structural equation modelling | SEM | control variable | intention of future use | current use behaviour | CUB | Mobile Business | Mobile business | Strukturgleichungsmodell | Structural equation model | Faktorenanalyse | Factor analysis | Entwicklungsländer | Developing countries | Konsumentenverhalten | Consumer behaviour |
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