Sensory Experience at Farm-to-Table Events (SEFTE) : conceptualization and scale development
Tonny Menglun Kuo, Chyong-Ru Liu, Yao-Chin Wang, and Hsuan Chen
| Year of publication: |
2024
|
|---|---|
| Authors: | Kuo, Tonny Menglun ; Liu, Chyong-Ru ; Wang, Yao-Chin ; Chen, Hsuan |
| Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 33.2024, 2, p. 169-189
|
| Subject: | event | farm-to-table events | place intimacy | scale development | sensory marketing | Konsumentenverhalten | Consumer behaviour | Event-Marketing | Event marketing | Sportveranstaltung | Sport event | Großveranstaltung | Big event | Wahrnehmung | Perception |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/19368623.2023.2241048 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014511799