Service provision and product differentiation : a comment to "a note on strategic use of service"
James Boswell; Evan Moore
| Year of publication: |
2009
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|---|---|
| Authors: | Boswell, James ; Moore, Evan |
| Published in: |
Journal of business strategies. - Huntsville, Tex. : [Verlag nicht ermittelbar], ISSN 0887-2058, ZDB-ID 2055029-7. - Vol. 26.2009, 2, p. 211-219
|
| Subject: | Theorie | Theory | Produktdifferenzierung | Product differentiation | Dienstleistung | Services | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003919487