Service quality, customer satisfaction and customer value : holistic determinants of loyalty and word-of-mouth in services
Anabela Maria Bello de Figueiredo Marcos, Arnaldo Fernandes de Matos Coelho
| Year of publication: |
2022
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|---|---|
| Authors: | Marcos, Anabela Maria Bello de Figueiredo ; Coelho, Arnaldo |
| Published in: |
The TQM journal : the international review of organizational improvement. - Bradford : Emerald Group Publ., ISSN 1754-274X, ZDB-ID 2420151-0. - Vol. 34.2022, 5, p. 957-978
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| Subject: | Car insurance | Determinants of loyalty and WOM | Insurance companies | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Kundenwert | Customer value | Versicherung | Insurance | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/TQM-10-2020-0236 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013537675