Service quality dimensions : an empirical investigation of commercial banks in India using SERVQUAL
Hitesh Arora; Padmasai Arora
| Year of publication: |
2015
|
|---|---|
| Authors: | Arora, Hitesh ; Arora, Padmasai |
| Published in: |
International journal of services and operations management. - Olney : Inderscience, ISSN 1744-2370, ZDB-ID 2186492-5. - Vol. 21.2015, 1, p. 50-72
|
| Subject: | service quality | SERVQUAL | Indian banks | customer perceptions | customer expectations | gap analysis | factor analysis | t-test | Dienstleistungsqualität | Service quality | Indien | India | Kundenzufriedenheit | Customer satisfaction | Bank | Faktorenanalyse | Factor analysis | Bankgeschäft | Banking services | Konsumentenverhalten | Consumer behaviour | Privatkundengeschäft | Personal banking | Beziehungsmarketing | Relationship marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011403656