Service quality perceptions of customers about mobile telecommunication services : a case of India
Vikas Gautam
| Year of publication: |
2015
|
|---|---|
| Authors: | Gautam, Vikas |
| Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 28.2015, 1, p. 19-31
|
| Subject: | Service quality | exploratory factor analysis | multiple regression analysis | correlation analysis | mobile telecommunication services | Dienstleistungsqualität | Mobilkommunikation | Mobile communications | Indien | India | Kundenzufriedenheit | Customer satisfaction | Telekommunikationssektor | Telecommunications industry | Konsumentenverhalten | Consumer behaviour | Faktorenanalyse | Factor analysis | Telekommunikation | Telecommunications |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010520771