Service quality perceptions, online visibility, and business performance in rural lodging establishments
Year of publication: |
February 2017
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Authors: | Melo, António J. D. V. T. ; Hernández-Maestro, Rosa M. ; Muñoz-Gallego, Pablo A. |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 56.2017, 2, p. 250-262
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Subject: | online comments | web visibility | business performance | rural tourism | qualitative content analysis | Dienstleistungsqualität | Service quality | Agrotourismus | Rural tourism | Hotellerie | Hotel industry | Unternehmenserfolg | Firm performance | Online-Handel | Online retailing | Website | Digitale Dienste | Web-based service | Ländlicher Raum | Rural area | Social Web | Social web | Electronic Commerce | E-commerce |
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