Service quality using text mining : measurement and consequences
Jorge Mejia, Shawn Mankad, Anandasivam Gopal
| Year of publication: |
2021
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|---|---|
| Authors: | Mejia, Jorge ; Mankad, Shawn ; Gopal, Anandasivam |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 23.2021, 6, p. 1354-1372
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| Subject: | service quality | word of mouth | business survival | econometrics | text analysis | machine learning | Dienstleistungsqualität | Service quality | Virales Marketing | Viral marketing | Künstliche Intelligenz | Artificial intelligence | Text | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/msom.2020.0883 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012695656