Service recovery strategies using social media sites
Ying Fan, Run H. Niu
| Year of publication: |
2017
|
|---|---|
| Authors: | Fan, Ying ; Niu, Run H. |
| Published in: |
International journal of services and operations management. - Olney : Inderscience, ISSN 1744-2370, ZDB-ID 2186492-5. - Vol. 28.2017, 4, p. 540-563
|
| Subject: | service recovery strategy | social media sites | service operations | qualitative analysis | Social Web | Social web | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Beziehungsmarketing | Relationship marketing | Online-Marketing | Internet marketing | Kundenservice | Customer service |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011860881