Service, services and products: rethinking operations strategy
| Year of publication: |
2009
|
|---|---|
| Authors: | Spring, Martin ; Araujo, Luis |
| Published in: |
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA. - Bingley : Emerald, ISSN 0144-3577, ZDB-ID 7624499. - Vol. 29.2009, 5, p. 444-467
|