Services customization using web technologies
Year of publication: |
2012
|
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Authors: | Kardaras, Dimitrios |
Other Persons: | Karakostas, Bill (contributor) |
Institutions: | IGI Global (contributor) |
Publisher: |
Hershey, Pa : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |
Subject: | Beziehungsmarketing | Relationship marketing | Social Web | Social web | Digitale Dienste | Web-based service | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Internet |
Description of contents: |
"This book advances our understanding of Web-related concepts, approaches, and technologies revolving around the core theme of e-service customization"--Provided by publisher.
|
Extent: | Online-Ressource(electronic texts (244 p.)) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references Restricted to subscribers or individual electronic text purchasers Mode of access: World Wide Web Also available in print. |
ISBN: | 978-1-4666-1605-9 ; 978-1-4666-1604-2 ; 1-4666-1604-0 ; 978-1-4666-1606-6 ; 1-4666-1604-0 ; 978-1-4666-1604-2 |
Other identifiers: | 10.4018/978-1-4666-1604-2 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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