Serving students : understanding students' interactions with people and processes using online tools
Felicity Small, David Dowell, and Heather Crawford
| Year of publication: |
October-December 2016
|
|---|---|
| Authors: | Small, Felicity ; Dowell, David ; Crawford, Heather |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 37.2016, 4, p. 209-224
|
| Subject: | Online interactions | online tools | satisfaction | Studierende | Students | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing | Social Web | Social web | E-Learning | E-learning | Web 2.0-Technologien | Web 2.0 technologies |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332969.2016.1217679 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011628454