Sexy little numbers : how to grow your business using the data you already have
Dimitri Maex with Paul B. Brown
| Year of publication: |
2012 ; 1. ed.
|
|---|---|
| Authors: | Maex, Dimitri |
| Publisher: |
New York, NY : Crown Business |
| Subject: | Consumer behavior--Research. | Marketing research. | Advertising--Research. | Data mining. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 257 S. : graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-307-88834-1 ; 0-307-88834-7 |
| Source: |
Persistent link: https://www.econbiz.de/10009634953