Shake hands with a robot : understanding frontstage employees' adoption of service robots in retailing
Dr. Patrick Meyer, Dr. Philipp Spreer, Prof. Dr. Klaus Gutknecht
| Year of publication: |
2022
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|---|---|
| Authors: | Meyer, Patrick ; Spreer, Philipp ; Gutknecht, Klaus |
| Published in: |
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 39.2022, 5, p. 46-54
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| Subject: | Roboter | Robot | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013362970