Share more, drive less: Millennials value perception and behavioral intent in using collaborative consumption services
Year of publication: |
2017
|
---|---|
Authors: | Hwang, Jiyoung ; Griffiths, Merlyn A. |
Published in: |
Journal of Consumer Marketing. - Emerald Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 34.2017, 2, p. 132-146
|
Publisher: |
Emerald Publishing Limited |
Subject: | Value | Sharing | Empathy | Innovativeness | Millennials | Collaborative consumption |
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