Sharing the responsibility for poor service with your customer : the effects of informed choice and foreseeability on customer loyalty
David Cranage ; Harish Sujan ; Geoffrey Godbey
| Year of publication: |
2000
|
|---|---|
| Authors: | Cranage, David ; Sujan, Harish ; Godbey, Geoffrey |
| Publisher: |
University Park, Pa. |
| Extent: | 41 S. : graph. Darst. |
|---|---|
| Series: | Working paper series / Penn State Department of Marketing. - University Park, PA. - Vol. 2000,06 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004667167