Shoppers' satisfaction levels are not the only key to store loyalty
| Year of publication: |
2005
|
|---|---|
| Authors: | Miranda, Mario J. ; Kónya, László ; Havrila, Inka |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 23.2005, 2-3, p. 220-236
|