Shopping behavior of department store customers : a study of store policies and customer demand, with particular reference to delivery service and telephone ordering
Year of publication: |
1963
|
---|---|
Authors: | Rich, Stuart U. |
Other Persons: | Portis jr., Bernard (contributor) |
Institutions: | Graduate School of Business Administration (contributor) |
Publisher: |
Boston |
Subject: | Warenhäuser | Einzelhandelsbetrieb | Vereinigte Staaten | Konsumentenverhalten | Consumer behaviour | Warenhaus | Department store | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Telekommunikation | Telecommunications |
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