Should we or should we not? : examining travelers' perceived privacy, perceived security and actual behavior in online travel purchases
Year of publication: |
2024
|
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Authors: | Dogra, Nikhil ; Adil, Mohd. |
Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 30.2024, 1, p. 123-142
|
Subject: | Online travel purchase | actual purchase | travelers | UTAUT2 | experience | perceived security | perceived privacy | Datenschutz | Data protection | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Reisevermittler | Travel agency | Urlaubsverhalten | Holiday behaviour | Datensicherheit | Data security | Tourismusmarketing | Tourism marketing |
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