Simulation techniques in the analysis of marketing strategy
Henry J. Claycamp; Arnold E. Amstutz
| Year of publication: |
1968
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|---|---|
| Authors: | Claycamp, Henry J. ; Amstutz, Arnold E. |
| Published in: |
Applications of the sciences in marketing management. - New York, NY [u.a.] : Wiley. - 1968, p. 113-150
|
| Subject: | Simulation | Absatzpolitik |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003468727