Small accommodation providers and UGC web sites : perceptions and practices
Joshua Rupert Hills and Grant Cairncross
| Year of publication: |
2011
|
|---|---|
| Authors: | Hills, Joshua Rupert ; Cairncross, Grant |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 23.2011, 1, p. 26-43
|
| Subject: | Virales Marketing | Viral marketing | Beziehungsmarketing | Relationship marketing | Hotellerie | Hotel industry | KMU | SME | Österreich | Austria |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008992204