Social media user satisfaction : theory development and research findings
Rupak Rauniar; Greg Rawski and Ben Johnson; Jie Yang
| Year of publication: |
2013
|
|---|---|
| Authors: | Rauniar, Rupak ; Rawski, Greg ; Johnson, Ben ; Yang, Jie |
| Published in: |
Journal of internet commerce. - Binghamton, NY: Haworth Press, ISSN 1533-2861, ZDB-ID 2136900-8. - Vol. 12.2013, 1/4, p. 195-224
|
| Subject: | Facebook | social media | user satisfaction | Social Web | Social web | Kundenzufriedenheit | Customer satisfaction | Online-Marketing | Internet marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010248470